What is the Custom Campaigns feature?
Custom Campaigns is a powerful new feature in your AVA™ Portal that allows you to create trackable links for AVA™ products, monitor campaign performance in real time, and maximize your marketing ROI. Whether you’re running email,, text, social, or landing page campaigns, you can now track exactly where your leads are coming from and which efforts are driving the best results.
🔎 Why use Custom Campaigns?
✅ Easily track your marketing efforts – Assign unique tracking links to different campaigns.
✅ See what’s working (and what’s not) – Get real-time analytics on lead generation.
✅ Maximize ROI – Focus on high-performing campaigns to drive better conversions.
✅ No more guesswork – Know exactly how many leads each campaign generates.
🚀 How to Create a Custom Campaign
Getting started with Custom Campaigns is easy! Here’s how you can create and track your first campaign:
Navigate to the Campaigns Tab
Log into your AVA™ Portal and go to the Customize page. You’ll now see a new “Campaigns” tab.
Create a New Campaign
Give your campaign a unique name and click “Start Campaign”.
💡 Pro tip: Use a name that matches your campaign type and channel, e.g., “Spring Promo - Email Blast”
Generate Your Tracking Link
Once your campaign is created, select an AVA™ product link (Credit or Trade) and click “Copy Link” to save it to your clipboard.
Use Your Link in Marketing Campaigns
Paste your unique campaign link into:
📧 Email campaigns
📱 Social media ads
🖥️ Landing pages
💬 SMS marketing
Track Your Results in Campaign Analytics
Visit the Campaign Analytics section to see:
Total live campaigns
Leads generated per campaign
Which campaigns are driving the most conversions
1️⃣ Monitor campaign performance in real time – See which sources are bringing in the most leads.
2️⃣ Optimize your strategy – Double down on high-performing campaigns and adjust underperforming ones.
3️⃣ Edit campaign names anytime – Simply click “Edit” to update your campaign name for better organization.
Click “Start Campaign” to go live and start capturing leads instantly.
Need help? Our team is here for you! Reach out anytime at [email protected].